Fine Art Printing

What the heck is a giclée, anyway?

Wikipedia defines the term as:  “Giclée(pronounced /ʒiːˈkleɪ/ “zhee-clay” or /dʒiːˈkleɪ, from French [ʒiˈkle]) is a neologism for the process of making fine art prints from a digital source using ink-jet printing ……… in the past few years, the word “giclée,” as a fine art term, has come to be associated with prints using fade-resistant, archival inks (pigment based, as well as newer solvent based inks), archival substrates, and the inkjet printers that use them.”

Personally, I have stopped using the term after I discovered that few people feel comfortable with it. It often needs explaining and I end up pointing out that it is basically a digitally produced archival print of photographic origin. I would prefer that my production method not need explanation. I feel strongly that the production method must give the highest possible integrity of the image with respect to it’s stability and it’s life expectancy.

To me, the term Archival Print seems sufficient. That it was digitally produced, or that it is of photographic origin is not particularly relevent to the type of print.  It may be relevant to the art that it is digital or photographic, but not to the type of print.

My Approach


I have been printing exclusively with Epson brand printers that use the Ultrachrome K3 ink system for the past 5 years. This ink system, and it’s most recent successors from Epson, have become accepted as the benchmark in the printing world with respect to quality and stability, translating into something known as Image Permanance.


My choices in paper have been gradually shifting over recent years. I have always used, and continue to use, the Epson branded papers as they well suit printing with the Epson inks, as one might imagine. In the Epson product family I like the Enhanced Mat, Ultrasmooth Fine Art, Velvet Fine Art, and Luster papers. More recently I have started printing with the Epson Exhibition Fiber paper, which is quite spectacular. Other main choices of papers include the Gold Fibre Silk paper from Ilford. The Ilford name has been associated with photography as long as any and their printing papers are wonderful.

Now that I have upgraded to the Epson 7890 (see below), I am using the Epson Premium Lustre photo paper and Epson Hot Press Natual Fine Art paper.  I will continue to occassionally use alternates according to demand or personal preference.


Today I am using the Epson Stylus Pro 7890.  This printer was released to the market in late 2010 and represents the current printing and ink technology available from Epson.

Print Service Pricing

In the table below, you will notice that I compare my prices to the ‘local average’. The local average includes 3 big-box stores, one national photography chain store, two local independent photographic specialty stores and one Toronto based digital art printing company. While the big box stores can beat my price every time, I am roughly in line with the local specialty stores. But, keep reading…..

Why would you pay more for my prints than at the local big box store?

  • Signature Grade Quality (this is how I print MY fine art prints).
  • Print life – archival paper and pigment inks (matched).
  • Personal attention by a fine art photographer on every print (me!)
  • Colour calibrated workflow and general adjustments made (if desired) on each image (a process based approach to print quality, not ‘Print for Profit’).
  • Test print before final print if any uncertainty exists (YOU get to approve the image before I print it. No wasted paper, ink, time or money).

 Contact me via the email address below, or via my contact page, for more information.

 printing pricing feb 2014.xlsx